Montreal, Québec
– June 16, 2006 – Maximum
Throughput Inc. (www.max-t.com), developers of ultra high performance
software-based solutions for networked storage infrastructure and media
management, announced today that USL-WOA in India, the post-production
and visual effects division of UTV – one of the leading integrated
media and entertainment companies in Asia – has purchased a Sledgehammer
system to tightly integrate their film scanning and digital color grading
processes at their Mumbai facility.
Commenting on the purchase was Indranil Ghosh, USL’s Vice President
of Post-Production. “UTV is involved in a lot of high-end visual
effects and post-production work, however what differentiates us from
our competitors is our focus on efficiency, and the underlying fabric
of our facility. The Max-T Sledgehammer is core to these efficiencies,
especially with regards to its interaction with our Lustre DI color
grading system from Autodesk. We were the first in India to implement
such a combined solution, and it has helped us to capture tremendous
market share purely by virtue of allowing us to cut our time to project
completion by 30-40%.”
The Sledgehammer system was installed at USL-UTV by Autodesk Media
and Entertainment as part of a complete facility solution, and Pankaj
Kedia, the Regional Manager for South East Asia and India, added the
following observation. “Sledgehammer is the perfect storage and
infrastructure upgrade for any facility, and an excellent compliment
to all our other products. It supports network clients running any
operating system, delivers amazing performance, and is very simple
to install and maintain.”
“UTV are very well known in India and further a field for both the quality
of their work and their adoption of leading edge production solutions to streamline
their processes. We are delighted that they became the first in India to purchase
a Sledgehammer at the end of 2005, and that they are now reaping such significant
financial benefits from their investment. We eagerly look forward to supporting
USL’s evolving infrastructure requirements over the coming years,” commented
Peter Steel, Maximum Throughput’s Sales Manager for the Asia Pacific
region.
About Maximum Throughput
Maximum Throughput Inc. (www.max-t.com) is a networked storage and
media management tool developer. Max-T's storage solutions deliver
SAN level performance over TCP/IP. The company's unique solutions provide
many times the storage bandwidth of other NAS and SAN products, using
smart software that runs on industry standard hardware. The media management
tools are integrated within the storage, delivering enriched functionality
in one versatile solution. Having pioneered the development of a Network
Attached Media Bridge to serve heterogeneous operating environments
over both data and video networks, Maximum Throughput offers products
with unparalleled performance, capacity management, and capacity availability,
as well as having the lowest total cost-of-ownership in their class.
About USL-WOA
Over the past ten years since its inception, USL-WOA has completed
more than 500 commercials and promotions for more than 50 films. These
include collaborations with India’s leading commercial and film
directors and producers, including Nirvana Films, Mad Films, Highlight
Films, Footcandles, Trapeze, Big Picture and Trends, and campaigns
for such key brands as Coca-Cola, Pepsi, Mentos, and Motorola.
About UTV
UTV has grown from a television production house into a diversified
group of related businesses focusing on the production, distribution,
and promotion of television programs and motion pictures. Among the
top ranks of India’s advertising production community, the company
recently won seven IAAFA Awards, three Zee Viewer’s Choice Awards,
and two RAPA Awards. In the past several years, UTV has worked with
some of the country’s biggest brands, and produced many high-profile
television campaigns. The post-production, visual effects, and sound
production services offered by USL-WOA give UTV a distinct advantage
in being able to offer feature film and commercial advertising clients
leading edge creativity in a one-stop-shop.
For more information please contact:
John Miller
Vice President of Worldwide Sales & Marketing
Maximum Throughput
Phone: (978) 946-9408
Email: jmiller@max-t.com
Maximum Throughput Inc.
1751 Richardson
Suite 5.204
Montréal, Québec
CANADA H3K 1G6
Phone: (514) 925 3350
Fax: (514) 925 3378
Web: www.max-t.com
©2006 Maximum Throughput Inc., all rights
reserved. Maximum Throughput and the Maximum Throughput logo are registered
trademarks and Sledgehammer NAS, Sledgehammer SD!O, Sledgehammer HD!O,
Sledgehammer SOS, Xstoner, MAXmedia, MAXmin, and Chisel are trademarks
of Maximum Throughput Inc. in the U.S., Canada, and other countries.
All other brands or products are trademarks or registered trademarks
of their respective holders.
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