News Release

Guava Studios Purchases Sledgehammer
As Core Infrastructure for New 3D Department

NYC Facility Needed Video Friendly Shared Storage For 3D Pipeline

Montreal, Québec – February 14, 2006 – Maximum Throughput Inc. (www.max-t.com), developers of ultra high performance software-based solutions for networked storage infrastructure and media management, announced today that Guava Studios has purchased a Sledgehammer™ HD!O system as the core shared storage component for their NYC facility’s new 3D animation department.

Guava’s post-production workflow involves first creating the required synthetic or animated elements within their 3D department. Subsequently the final, rendered versions of these elements must be shared with their compositing department to assemble the final piece. The compositing department consists of four Discreet® Flame® systems. A smooth hand-off of material from one set of artists to another is key to getting jobs out the door on time.

Ari Klingman, Senior Engineer, commented “we knew we needed a shared storage solution to bridge the two departments, but there was a bigger requirement than just sharing the data. When our 3D artists have rendered what they believe are final versions, they need to see them in a video context, because the end piece will invariably be shown on television. We were wasting a huge amount of billable time in our Flame suites just to review, and often reject, work from the 3D department due to motion or color problems. So we needed a shared storage system that could also address our video requirements. We decided to evaluate Sledgehammer based on these needs.”

Klingman continued, “Sledgehammer is at the core a very fast network attached storage (NAS) device, so it was clear that it would likely be able to handle our file sharing requirements. But what really got us excited about the system was its ability to turn folders of rendered files into real-time video that we can play back with the push of a button. This unique functionality eliminates the need for a second render, conversion or load of a playback file. Now, we can preview the rendered work immediately and in a full broadcast color and motion context. This saves us hours upon hours of back-and-forth adjustments. Sledgehammer has greatly streamlined our pipeline, and now saves us significant time and money on a daily basis.”

“We are extremely pleased to have provided a solution to Guava Studios that helps them deliver projects on time and on budget,” said Giovanni Tagliamonti, Chief Executive Officer at Maximum Throughput. “Sledgehammer was designed and built based on the requirements of the post-production and broadcaster communities, and it’s great to see our technology addressing everyday workflow needs.”


About Maximum Throughput

Maximum Throughput Inc. (www.max-t.com) is a networked storage and media management tool developer. Max-T's storage solutions deliver SAN level performance over TCP/IP. The company's unique solutions provide many times the storage bandwidth of other NAS and SAN products, using smart software that runs on industry standard hardware. The media management tools are integrated within the storage, delivering enriched functionality in one versatile solution. Having pioneered the development of a Network Attached Media Bridge to serve heterogeneous operating environments over both data and video networks, Maximum Throughput offers products with unparalleled performance, capacity management, and capacity availability, as well as having the lowest total cost-of-ownership in their class.

About Guava Studios

New York-based visual effects company Guava was established for creative artists and producers to make striking images using the most effective means. Innovation influences everything at Guava - from the art and craft of the moving image to the insight and skill in creating the best production team for the job. Located in New York's Flatiron District, Guava fosters experimental thinking, exploration and open collaboration between artists and clients. And Guava's involvement at the earliest stages of a project ensures solutions are stunning and practical. Guava's visual effects artists include Aron Baxter, Alex Catchpoole, Mark Wilhelm, and Amber Wilson. Guava’s 3D Artists include Steve Takowski, Dave Bernkopf, Spyro Serbos and Adrian Graham.

For more information please contact:

John Miller
Vice President of Worldwide Sales & Marketing
Maximum Throughput

Phone: (978) 946-9408
Email: jmiller@max-t.com

Maximum Throughput Inc.
1751 Richardson
Suite 5.204
Montréal, Québec
CANADA H3K 1G6

Phone: (514) 925 3350
Fax: (514) 925 3378
Web: www.max-t.com

 

© 2006 Maximum Throughput Inc. All rights reserved. Maximum Throughput, Max-T, Sledgehammer and Xstoner are trademarks of Maximum Throughput Inc. in the US, Canada and/or other countries. All other brand names, product names, or trademarks belong to their respective holders.